Author Archives: Sue

Marketing & Monetizing Your Mobile App: Part 1

Posted on February 17, 2012 by Sue

Whether you’re developing a mobile app as part of your existing business’s strategy, or you’re bringing your great idea for a stand-alone app to reality, the goal is to make your investment a profitable one.  Besides putting sufficient and skilled … Continue reading →

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Will Windows Phone Take Off in 2012?

Posted on February 3, 2012 by Sue

You’re considering a new smart phone. Or, maybe you’re thinking of developing a mobile app.  For now, the big decision is—iPhone or Android?  But will it stay that way?  RIM, the maker of Blackberry smartphones, just hired a new CEO … Continue reading →

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Tablets Off to a Big Start in 2012

Posted on January 26, 2012 by Sue

Did Santa bring you a new tablet or e-reader?  If so, you’re not alone.  Pew released figures this week showing tablet and e-reader ownership doubled in the month spanning the holidays.  Ownership jumped from 18% of U.S. adults owning either … Continue reading →

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Comparing Mobile Payment Options

Posted on December 9, 2011 by Sue

Comparing Mobile Payment Options Last time, we covered some great reasons for taking the plunge with mobile payment.   Now, we’ll fill you in on several of the mobile payment options out there.   All of these services accomplish the goal of … Continue reading →

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Mobile Payment–Why it Makes Sense

Posted on November 30, 2011 by Sue

In prior posts, we discussed the rapid rise in mobile technology usage.  On Tuesday, we took the discussion on the road to our local Rotary Club.  We also chatted recently about mobile technology on a myEntre.net webinar. Tuesday’s discussion focused … Continue reading →

Posted in Marketing, Mobile | Tagged , , , , , , , | 3 Comments