Tag Archives: iPad

App Store Optimization (ASO) – Is Your Mobile App Optimized?

Posted on March 27, 2012 by Sue

A few weeks back, we wrote about marketing and monetizing your mobile apps.  We thought a discussion on app store optimization (ASO) would be a timely follow-up. ASO is similar to search engine optimization (SEO).  It’s all about making sure … Continue reading →

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Marketing and Monetizing Your Mobile App – Part 2

Posted on February 24, 2012 by Sue

Last time, we covered suggestions for marketing your mobile app.  This time, we’re talking monetization—how to earn revenue with your app. Each method below can be used on its own, but many app developers and publishers who create stand-alone apps … Continue reading →

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Tablets Off to a Big Start in 2012

Posted on January 26, 2012 by Sue

Did Santa bring you a new tablet or e-reader?  If so, you’re not alone.  Pew released figures this week showing tablet and e-reader ownership doubled in the month spanning the holidays.  Ownership jumped from 18% of U.S. adults owning either … Continue reading →

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Comparing Mobile Payment Options

Posted on December 9, 2011 by Sue

Comparing Mobile Payment Options Last time, we covered some great reasons for taking the plunge with mobile payment.   Now, we’ll fill you in on several of the mobile payment options out there.   All of these services accomplish the goal of … Continue reading →

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