Tag Archives: Marketing

Social Media – Cultivating and Creating Content

Last time, we covered the importance of listening in your social media efforts.  This time we’re talking content…how to pull together and share great posts that establish you as an expert in your industry, while fostering interaction with your followers. … Continue reading

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Social Media – Start by Listening

Last time, we discussed determining our social media goals.  In the next few posts, we’ll offer suggestions to help you prioritize and accomplish those goals. Any expert worth your attention will tout listening as the first and most important element … Continue reading

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Social Media–What’s the Point?

We all know we should be using social media, and most of us are, but how many of us are really using it in a thoughtful and strategic way?  I’ve read a lot recently on setting goals and measuring success … Continue reading

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Native App or Web App? PhoneGap Offers a Bit of Both

7/19/12: We’ve published an update on our experience with PhoneGap–available here. We wrote a post last summer that discussed whether html5 would make native mobile apps obsolete.  Since then, we’ve come across many similar discussions on other blogs and sources.  … Continue reading

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